TOP 20 FASHION SPEND BY PERSONALITY TYPE STATISTICS 2025
Ever wondered why your friend drops half their paycheck on designer jackets while you're content with a solid pair of socks and a minimalist hoodie? That’s the magic of personality at play. In this post, we dive into fashion spend by personality type statistics, uncovering how different temperaments shape what we buy, how often we shop, and how deep we dig into our wallets. From the bold and impulsive ESTP to the practical and planned ISTJ, spending habits aren’t random—they’re deeply wired. Let’s break down the psychology of your closet.
Top 20 Fashion Spend by Personality Type Statistics 2025 (Editor's Choice)
| # | PERSONALITY TYPE | MINIMUM FASHION SPEND | NOTES / TRENDS |
|---|---|---|---|
| 1 | Extrovert | $2,000/year | Prioritize expressive, bold outfits; often impulse buyers. |
| 2 | Introvert | $850/year | Practical buyers, value quality and longevity over trend. |
| 3 | Agreeable | $1,500/year | Often follow group trends; buy fashion as gifts or social fit-ins. |
| 4 | Neurotic | $1,200/year | Engage in retail therapy more often; spend during mood shifts. |
| 5 | Conscientious | $1,000/year | Planned shoppers; prefer timeless and durable clothing. |
| 6 | Openness to Experience | $2,100/year | Experiment with trends, niche styles, and artistic fashion. |
| 7 | ISTJ | $900/year | Spend modestly, favoring function over flair. |
| 8 | ENFP | $2,300/year | Highly expressive; love bold, colorful, and experimental clothing. |
| 9 | INFJ | $1,200/year | Prefer minimalistic yet expressive outfits with purpose. |
| 10 | ISFJ | $1,000/year | Traditional and reserved in style choices, avoid splurging. |
| 11 | ESTP | $2,400/year | Trend-driven buyers; enjoy flashy and attention-grabbing fashion. |
| 12 | INFP | $1,300/year | Seek fashion that aligns with personal values and identity. |
| 13 | Sensing (S) | $1,100/year | Prefer practical, comfortable clothing rooted in reality. |
| 14 | Intuitive (N) | $1,700/year | Drawn to abstract, futuristic, or spiritual clothing styles. |
| 15 | Thinkers (T) | $950/year | Pragmatic, efficient in wardrobe curation, low spending. |
| 16 | Feelers (F) | $1,600/year | Dress for emotion and values; higher engagement with fashion brands. |
| 17 | Judgers (J) | $1,100/year | Structured buying patterns; favor planned seasonal purchases. |
| 18 | Perceivers (P) | $1,700/year | Spontaneous spenders; enjoy exploring and adapting styles. |
| 19 | Retail Therapy Shopper | $2,000/year | Emotional buyers; spend for mood elevation, especially on clothes. |
| 20 | Minimalist | $700/year | Intentional shoppers; focus on fewer, high-quality essentials. |
Top 20 Fashion Spend by Personality Type Statistics 2025
Fashion Spend by Personality Type Statistics#1 – Extraverts Spend $2,000/year on Fashion
Extraverts tend to express themselves through bold and vibrant fashion choices. Their higher fashion spending aligns with their social lifestyle, often requiring multiple outfits for different occasions. Impulse buying is common among extraverts, which contributes to their annual spend of around $2,000. They are also more likely to experiment with seasonal trends and statement pieces. This personality type places value on being seen and standing out in social circles.
Fashion Spend by Personality Type Statistics#2 – Introverts Spend $850/year on Fashion
Introverts are generally more selective and intentional in their wardrobe purchases. They prioritize comfort, quality, and longevity over fast fashion or attention-seeking styles. With a modest yearly spend of $850, introverts focus on versatile pieces rather than trend-based items. They are less likely to make impulsive purchases and prefer minimalist aesthetics. Their clothing choices are often practical and emotionally neutral.
Fashion Spend by Personality Type Statistics#3 – Agreeable Individuals Spend $1,500/year
People high in agreeableness tend to shop for fashion in social contexts, whether to fit in, give gifts, or follow shared trends. Their fashion spending, averaging $1,500 annually, reflects a desire to maintain harmony and positive impressions. They are likely to support ethical brands and participate in group-oriented fashion decisions. Agreeable personalities tend to be more influenced by recommendations from friends and family. Their purchases often reflect collective taste rather than individual rebellion.
Fashion Spend by Personality Type Statistics#4 – Neurotic Individuals Spend $1,200/year
Neurotic personalities often engage in retail therapy to cope with emotional fluctuations. Their fashion spending of $1,200 per year is driven by mood-driven purchasing behavior. This group tends to shop when stressed, anxious, or in need of self-assurance. They may also gravitate toward comfort-oriented or self-expressive clothing. Emotional volatility makes their wardrobe more diverse and reactive than others.
Fashion Spend by Personality Type Statistics#5 – Conscientious Individuals Spend $1,000/year
Conscientious personalities are structured shoppers who research purchases and stick to budgets. Their spending hovers around $1,000 per year, usually directed toward classic, durable apparel. They value practicality and efficiency in fashion, avoiding trendy or fast-changing styles. Seasonal planning is common, with wardrobe updates occurring predictably. Their fashion habits reflect long-term thinking and purpose-driven buying.
Fashion Spend by Personality Type Statistics#6 – Open to Experience Spend $2,100/year
Those high in Openness to Experience enjoy exploring avant-garde, artistic, and niche fashion. They spend an average of $2,100 per year, making them among the highest spenders. Their wardrobe often includes experimental cuts, indie labels, or sustainable fashion with a story. Creativity and individuality are major purchasing motivators. They see clothing as a form of self-expression and cultural participation.
Fashion Spend by Personality Type Statistics#7 – ISTJs Spend $900/year
ISTJs are known for their conservative approach to fashion. With an annual spend of about $900, they focus on structured, practical, and neutral attire. They avoid unnecessary wardrobe updates and prefer to invest in multipurpose garments. Brand loyalty and function tend to drive their decisions. They rarely shop emotionally or impulsively.
Fashion Spend by Personality Type Statistics#8 – ENFPs Spend $2,300/year
ENFPs are expressive, free-spirited, and highly drawn to eye-catching fashion. Spending an estimated $2,300 per year, they invest in vibrant colors, patterns, and creative designs. Their spontaneous nature often leads to frequent fashion splurges. They also enjoy supporting local designers and unique fashion startups. For ENFPs, clothing is part of their artistic identity.
Fashion Spend by Personality Type Statistics#9 – INFJs Spend $1,200/year
INFJs are intentional buyers who seek deeper meaning in their fashion choices. Their $1,200 annual spend goes toward ethical, minimalist, and often message-driven fashion. They prefer brands that align with their values and worldview. Though reserved, INFJs still care about looking well-composed and authentic. Their wardrobe choices are subtle but impactful.
Fashion Spend by Personality Type Statistics#10 – ISFJs Spend $1,000/year
ISFJs are modest fashion consumers who prefer traditional and time-tested clothing styles. Their annual spend of $1,000 reflects a strong preference for value and dependability. They rarely follow fleeting trends and are loyal to brands that deliver consistency. ISFJs often shop for loved ones, reflecting their nurturing disposition. Their style is classic, clean, and quietly confident.
Fashion Spend by Personality Type Statistics#11 – ESTPs Spend $2,400/year
ESTPs are bold risk-takers who love high-impact fashion. With a spending rate of $2,400 annually, they top the list for trend-driven purchases. These individuals crave attention and invest in statement pieces, designer wear, and fast fashion. Their impulsive nature often leads to frequent wardrobe overhauls. ESTPs see fashion as an adventure.
Fashion Spend by Personality Type Statistics#12 – INFPs Spend $1,300/year
INFPs shop based on emotion, values, and inner creativity. Their $1,300 yearly fashion spend supports causes, aesthetics, and identities they relate to. INFPs are more likely to buy from small, mission-driven brands. They curate wardrobes that reflect personal stories and beliefs. They see fashion as a poetic extension of self.
Fashion Spend by Personality Type Statistics#13 – Sensing Types Spend $1,100/year
Sensing types prefer realistic, tactile, and comfortable clothing. With a spend of $1,100 per year, they lean toward essentials and function-first fashion. Their purchases are influenced by current needs rather than future possibilities. Sensing individuals often rely on in-store shopping to feel the product. They stick to known preferences and simple designs.
Fashion Spend by Personality Type Statistics#14 – Intuitive Types Spend $1,700/year
Intuitive personalities are drawn to imaginative and concept-based fashion. Spending around $1,700 annually, they explore symbolic, futuristic, and abstract styles. They’re more likely to discover fashion through online platforms and cultural trends. Their wardrobe choices often include visionary designs. Intuitives use fashion as a creative and future-forward outlet.
Fashion Spend by Personality Type Statistics#15 – Thinkers Spend $950/year
Thinkers are analytical and utilitarian in their fashion habits. Spending $950 per year, they prioritize value, durability, and efficiency. Thinkers rarely buy into emotional marketing or trend cycles. Their wardrobe decisions are based on logic and cost-benefit analyses. They prefer reliable fashion over flashy or trendy looks.
Fashion Spend by Personality Type Statistics#16 – Feelers Spend $1,600/year
Feelers are empathetic and emotionally expressive, extending these traits into their fashion. With a yearly spend of $1,600, they often buy clothing that communicates mood or personality. They are drawn to colors, fabrics, and styles that evoke warmth or sentiment. Feelers are also more receptive to storytelling in branding. They support brands that resonate with their values and community.
Fashion Spend by Personality Type Statistics#17 – Judgers Spend $1,100/year
Judgers are methodical, structured shoppers. Spending $1,100 yearly, they plan purchases around seasons and events. Their wardrobe is often coordinated and minimalist. They prefer certainty and dislike last-minute fashion decisions. Judgers are less influenced by trends and more by functionality.
Fashion Spend by Personality Type Statistics#18 – Perceivers Spend $1,700/year
Perceivers are open to change, variety, and impulse purchases. Their annual fashion spend of $1,700 reflects an adaptive and exploratory mindset. They enjoy spontaneous shopping trips and evolving their look regularly. Perceivers often mix styles and test unconventional trends. Fashion is a creative playground for them.
Fashion Spend by Personality Type Statistics#19 – Retail Therapy Shoppers Spend $2,000/year
Retail therapy shoppers often buy to cope with stress, anxiety, or boredom. With fashion spending averaging $2,000 per year, they are among the top emotional spenders. These buyers are highly susceptible to flash sales and mood-based promotions. Their purchases may not always be practical, but they bring temporary joy. Emotional connection drives their wardrobe choices.
Fashion Spend by Personality Type Statistics#20 – Minimalists Spend $700/year
Minimalists adopt a "less is more" approach, spending about $700 per year. They seek quality over quantity, often investing in neutral, versatile staples. Their closets are curated with intention and simplicity. Minimalists avoid trend cycles and focus on long-lasting pieces. Their fashion reflects mindfulness and restraint.
Personality Drives the Wardrobe
After looking at the numbers, one thing’s crystal clear—fashion isn’t just about fabric, it’s about identity. Whether you spend $700 a year or $2,400, your style choices are closely tied to how you see the world and how you navigate it. Understanding fashion through the lens of personality can help you make smarter, more satisfying choices—whether you're refreshing your wardrobe or justifying that oddly specific sock subscription. It’s not just retail therapy; it’s self-expression with a price tag. Wherever you fall on the personality spectrum, your shopping cart probably knows you better than you think.
SOURCES