It’s fascinating how something as ordinary as foot traffic can reveal so much about shifting consumer habits—especially in the world of fashion. While digging into retail foot traffic for fashion chains statistics], I couldn’t help but notice how even the smallest fluctuations in visits speak volumes about what’s working (or not) on the high street. From luxury brands losing ground to value retailers gaining steps, the 2025 landscape tells a story of strategy, timing, and in many cases, socks—yes, even something that simple can bring shoppers through the door. Whether it's seasonal promos or store format overhauls, these stats capture the pulse of a retail sector trying to reinvent the offline experience. Let’s unpack the highs, lows, and everything in between.
Top 20 Retail Foot Traffic For Fashion Chains Statistics 2025 (Editor's Choice)
# | Fashion Chain | Statistics | Context / Notes |
---|---|---|---|
1 | Gucci | -18.4% YoY foot traffic (Q1 2025) | Luxury visits declined amid global slowdown. |
2 | Versace | -19.1% YoY drop (Q1 2025) | Impacted by reduced tourist footfall and high price sensitivity. |
3 | Bottega Veneta | +3.17% YoY foot traffic (Q1 2025) | One of the few luxury brands with footfall growth. |
4 | Cartier | -0.03% change (Q1 2025) | Remained relatively stable despite macroeconomic pressures. |
5 | H&M | -9.6% (June 2024) | Lower summer traffic tied to weather and economic factors. |
6 | Zara | -7.2% YoY (early 2025) | Saw decreased mall visits and offline engagement. |
7 | TJ Maxx | +27% vs 2022 baseline | Strong discount demand drives higher store visits. |
8 | Ross Stores | +23% since 2022 | Benefiting from value-driven consumers post-inflation. |
9 | Uniqlo | -5.5% YoY (Q1 2025) | Minor decline despite global expansion plans. |
10 | Primark | +12.8% (Spring 2025) | Heavily promoted seasonal lines boosted in-store traffic. |
11 | Gap | -8.9% (2024 Q4) | Struggling to attract younger demographics offline. |
12 | Mango | -6.1% YoY (2025) | Online sales up, but store visits lagging behind. |
13 | Forever 21 | -11% (Q1 2025) | Bankruptcy impact and shrinking retail footprint affected traffic. |
14 | Nordstrom | -4.3% YoY | Luxury-leaning department stores seeing cautious footfall. |
15 | Kohl’s | +1.6% (Q2 2025) | Footfall slightly up due to promotional markdowns. |
16 | Dior | -14.7% (Q1 2025) | Weaker foot traffic in Asia and Middle East. |
17 | Burberry | -12.5% YoY | Retail store traffic dipped despite new capsule launches. |
18 | Fashion Category (US) | -7.84% YoY (April 2025) | General retail slowdown in apparel segment. |
19 | Clothing Stores (US) | +15.9% (March 2025) | Boosted by spring season promotions and in-store events. |
20 | Value Retail Chains | +2.8% YoY (2024 summary) | Outperformed all other categories in footfall volume. |
Top 20 Retail Foot Traffic For Fashion Chains Statistics 2025
Retail Foot Traffic for Fashion Chains Statistics #1 – Gucci Saw an 18.4% YoY Decline in Q1 2025
Gucci experienced a significant drop in foot traffic, with an 18.4% decline year-over-year in Q1 2025. This reflects broader challenges in the luxury retail sector as high-income consumers pulled back on discretionary spending. The decline was particularly evident in flagship locations in Europe and Asia. Gucci’s lower in-store engagement also correlates with rising online luxury sales. Despite digital growth, physical retail remains essential for brand experience, making this drop a concern.
Retail Foot Traffic for Fashion Chains Statistics #2 – Versace’s Footfall Dropped by 19.1% in Q1 2025
Versace faced a 19.1% decline in in-store traffic in Q1 2025, marking one of the steepest among luxury peers. The brand's dependence on international shoppers and tourism may have contributed to this steep decline. Macro pressures like inflation and weaker luxury demand also played a role. Additionally, limited product drops and fewer experiential campaigns may have reduced incentives to visit. Versace will likely need to enhance in-store experiences to reverse the trend.

Retail Foot Traffic for Fashion Chains Statistics #3 – Bottega Veneta Grew Footfall by 3.17% in Q1 2025
Bottega Veneta defied industry trends with a 3.17% increase in foot traffic in Q1 2025. This growth highlights strong brand equity and local customer engagement. Their minimalist marketing and quiet luxury appeal continue to resonate with younger affluent consumers. The brand also benefited from exclusive in-store experiences and curated collections. This suggests a resilient strategy even when overall luxury traffic is down.
Retail Foot Traffic for Fashion Chains Statistics #4 – Cartier’s Traffic Held Nearly Flat at -0.03%
Cartier maintained relatively stable foot traffic with only a 0.03% decline in Q1 2025. This resilience is attributed to its focus on timeless jewelry and global gifting culture. High brand trust and consistent luxury demand supported performance. Cartier also invested in service-driven retail, attracting repeat visits. This minor decline positions the brand as a leader in physical luxury engagement.
Retail Foot Traffic for Fashion Chains Statistics #5 – H&M Foot Traffic Fell 9.6% in June 2024
H&M's foot traffic dropped by 9.6% in June 2024, affected by weather conditions and lower consumer sentiment. The brand struggled to drive traffic amid rising online competition and inflationary pressures. In-store merchandising updates did not fully offset the decline. Summer collections also underperformed expectations. H&M may need to intensify in-store innovation and collaborations to recover traffic.

Retail Foot Traffic for Fashion Chains Statistics #6 – Zara Experienced a 7.2% Drop in Q1 2025
Zara saw a 7.2% decrease in footfall during early 2025, reflecting shifts in mall traffic and consumer behavior. The decline came despite strong digital performance, indicating a physical-retail weakness. Zara's presence in high-rent shopping districts may be limiting traffic growth. The brand's fast-fashion appeal still drives interest, but not always in-store. This signals a growing gap between online engagement and foot traffic.
Retail Foot Traffic for Fashion Chains Statistics #7 – TJ Maxx Foot Traffic Is up 27% from 2022
TJ Maxx enjoyed a 27% surge in foot traffic compared to its 2022 baseline. This success stems from demand for off-price fashion and treasure-hunt retail experiences. As inflation hit discretionary budgets, consumers turned to value alternatives. TJ Maxx also continues to benefit from limited online availability, pushing shoppers in-store. Their consistent promotions and large-scale inventory rotation make them a top traffic generator.
Retail Foot Traffic for Fashion Chains Statistics #8 – Ross Stores Footfall Rose 23% Since 2022
Ross Stores posted a 23% rise in foot traffic over the last three years. Their off-price model continues to resonate with price-conscious consumers. Shoppers are drawn to the unpredictability and bargains offered by Ross. The brand’s decision to keep digital minimal further channels shoppers to stores. Ross stands as a prime example of how offline-first retail can still win in a digital era.

Retail Foot Traffic for Fashion Chains Statistics #9 – Uniqlo’s Foot Traffic Dropped by 5.5% YoY in Q1 2025
Uniqlo reported a 5.5% year-over-year drop in foot traffic for Q1 2025. The brand's conservative rollout of seasonal drops may have contributed. Despite a strong omnichannel presence, in-store visits fell behind expectations. Footfall was more resilient in Asia, but Western markets underperformed. Uniqlo’s minimalistic aesthetic may need physical refreshment to stimulate store traffic.
Retail Foot Traffic for Fashion Chains Statistics #10 – Primark Grew Footfall by 12.8% in Spring 2025
Primark saw a 12.8% increase in foot traffic in Spring 2025 thanks to aggressive in-store promotions. The brand’s value-first strategy attracted shoppers hunting deals amid inflation. New store openings in suburban areas also contributed to growth. Primark's lack of e-commerce presence ensures store visits remain essential. Their localized inventory strategies boosted relevance and footfall.
Retail Foot Traffic for Fashion Chains Statistics #11 – Gap Faced an 8.9% Decline in Q4 2024
Gap’s foot traffic fell 8.9% in Q4 2024, extending a multi-year trend of declining store visits. Younger shoppers increasingly prefer digital-native brands. In-store inventory and merchandising did not match online assortment appeal. Gap’s mall-heavy store distribution also faced broader decline in footfall. The brand is repositioning but has yet to see traffic results.

Retail Foot Traffic for Fashion Chains Statistics #12 – Mango Dropped 6.1% in YoY Store Visits
Mango experienced a 6.1% year-over-year decrease in store traffic. The brand performed better online, where sales rose modestly. Brick-and-mortar underperformance was linked to declining European city center footfall. Mango's global expansion hasn’t translated into consistent offline engagement. Improved in-store events and local activations may help regain momentum.
Retail Foot Traffic for Fashion Chains Statistics #13 – Forever 21 Traffic Fell by 11% in Q1 2025
Forever 21’s traffic dropped 11% in Q1 2025, reflecting long-term brand challenges. Post-bankruptcy operations still lag behind competitors. Store closures and outdated formats continue to deter customers. Younger Gen Z shoppers now favor more sustainable or trend-forward alternatives. The brand may need rebranding and experiential retail to recover.
Retail Foot Traffic for Fashion Chains Statistics #14 – Nordstrom Footfall Declined 4.3% Year-over-Year
Nordstrom’s store traffic dipped 4.3% over the past year. Despite strong loyalty programs, its department-store format sees declining interest. Their off-price Nordstrom Rack performs better in traffic volume. Limited foot traffic is affecting full-line stores more severely. Nordstrom is shifting toward smaller-format urban stores in response.
Retail Foot Traffic for Fashion Chains Statistics #15 – Kohl’s Foot Traffic Increased by 1.6% in Q2 2025
Kohl’s reported a 1.6% rise in traffic in Q2 2025, driven by in-store promotions and discounts. While modest, this growth contrasts with declines in other department stores. Their focus on value, activewear, and Sephora shop-in-shops added appeal. Expansion into rural areas also helped. Kohl’s may be stabilizing after previous years of decline.
Retail Foot Traffic for Fashion Chains Statistics #16 – Dior Experienced a 14.7% Traffic Drop in Q1 2025
Dior’s foot traffic fell 14.7% in Q1 2025, impacted by slower demand in Asia and Middle East markets. Global luxury fatigue is affecting even premium players. Dior’s reliance on physical exclusivity may not be enough in current conditions. Some product lines failed to generate in-store excitement. Digital storytelling may need to be matched with in-person innovation.
Retail Foot Traffic for Fashion Chains Statistics #17 – Burberry Foot Traffic Dropped 12.5% Year-over-Year
Burberry faced a 12.5% YoY drop in store traffic, aligning with broader luxury downturns. Despite launching capsule collections, visits didn’t rebound as hoped. Reduced travel retail and store closures in Asia contributed. The brand’s digital efforts are stronger than footfall trends suggest. Burberry is expected to refocus on flagship stores and immersive retail in 2025.
Retail Foot Traffic for Fashion Chains Statistics #18 – U.S. Fashion Retail Category Declined 7.84% in April 2025
In April 2025, the U.S. fashion retail segment reported a 7.84% drop in foot traffic. This reflects ongoing discretionary cutbacks and increased digital preference. Weather conditions also dampened mall visits. The slowdown hit mid-tier and high-end brands the hardest. Despite online growth, foot traffic remains below pre-pandemic benchmarks.
Retail Foot Traffic for Fashion Chains Statistics #19 – U.S. Clothing Store Traffic Jumped 15.9% in March 2025
March 2025 brought a surprising 15.9% surge in U.S. clothing store foot traffic. Spring collections and deep discounts triggered the increase. Many retailers launched flash sales and early access events. The rebound was temporary but significant in terms of volume. It proves consumers still respond well to seasonal urgency and promotions.
Retail Foot Traffic for Fashion Chains Statistics #20 – Value Retail Chains Grew by 2.8% in 2024
Value fashion chains saw a 2.8% growth in foot traffic during 2024. Brands like TJ Maxx and Ross led the charge. Their appeal lies in affordability and in-person bargain hunting. While others struggled, value-driven formats outperformed expectations. This suggests resilience in the budget fashion segment even in volatile markets.
What the Footsteps Are Telling Us
In a market where digital continues to grow, physical footfall remains a powerful indicator of connection and conversion. The contrast between luxury downturns and value chain growth underscores just how price-sensitive and experience-driven today’s shoppers have become. Retailers who invested in in-store exclusivity, curated promos, or neighborhood expansions generally held their ground better. Still, the numbers show there’s no one-size-fits-all solution—success often hinges on reading local markets better than the competition. These retail foot traffic for fashion chains statistics aren’t just numbers—they're clues to how fashion brands can keep doors open and customers stepping in.
Sources
- https://passby.com/blog/top-luxury-fashion-retailers-foot-traffic-data/
- https://advanresearch.com/mobility-insights-blog/retail-revival-foot-traffic-trends-in-key-department-stores/
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- https://www.colliers.com/en/research/nrep-usret-us-retailer-foot-traffic-march-2025
- https://www.placer.ai/blog/2024-retail-foot-traffic-recap
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