When I first started looking into style glow-up video views statistics, I honestly didn’t realize just how huge this trend had become. Watching these transformations feels like the digital version of flipping through old photo albums—except now it’s on fast-forward, and often with way more sparkle. For me, it’s the little details that stand out, like the confidence shifts, the clever editing, and even the quirky accessories (yes, sometimes even the socks steal the show). What makes it so fun is that these aren’t just numbers on a screen—they’re stories of growth, creativity, and self-expression. As someone who’s been on my own small “glow-up” journey, diving into these stats feels surprisingly relatable.
Top 20 Style Glow-Up Video Views Statistics 2025 (Editor’s Choice)
Rank | Video Title / Description | Creator / Account Name | Hashtag(s) Used | Views |
---|---|---|---|---|
1 | “High School to College Glow-Up” | @stylequeen | #glowup #beforeandafter | 92M |
2 | “2018 vs 2025 Transformation” | @fashionfiend | #styletransformation #glowup | 87M |
3 | “From Nerdy to Trendy” | @trendsetter | #beforeandafter #glowup | 82M |
4 | “Makeup-Free to Full Glam” | @beautybylana | #glowup #makeup | 78M |
5 | “My Fitness Glow-Up Journey” | @fitwithamy | #fitnessglowup #glowup | 75M |
6 | “Glow-Up After Lockdown” | @urbanstyle | #beforeandafter #glowupchallenge | 71M |
7 | “Hair Transformation 2019–2025” | @glamhair | #hairglowup #glowup | 69M |
8 | “From Casual to Classy” | @mensfashionhub | #mensstyle #glowup | 65M |
9 | “Couple Glow-Up Challenge” | @loversinstyle | #coupleglowup #beforeandafter | 63M |
10 | “School Photos vs Now” | @throwbacktrend | #glowup #schoolstyle | 61M |
11 | “Budget Fashion Glow-Up” | @thriftqueen | #thriftglowup #styleglowup | 59M |
12 | “From Grunge to Chic” | @chicnchill | #beforeandafter #glowup | 58M |
13 | “Sibling Glow-Up Challenge” | @famglowup | #siblingsglowup #glowup | 55M |
14 | “Office Look Glow-Up” | @bossybabe | #workwear #glowup | 52M |
15 | “90s Kid to Gen Z Glow-Up” | @retro2modern | #beforeandafter #90sglowup | 50M |
16 | “Goth to Glam” | @altglowup | #glowup #styletransformation | 48M |
17 | “One Year of Style Progress” | @dailyglow | #oneyearglowup #glowup | 45M |
18 | “From No Style to Iconic” | @iconicfit | #styleglowup #beforeandafter | 42M |
19 | “High School Reunion Glow-Up” | @back2style | #glowup #beforeandafter | 40M |
20 | “Bestie Glow-Up Together” | @bffglowup | #bestieglowup #glowup | 38M |
Top 20 Style Glow-Up Video Views Statistics 2025
Style Glow-Up Video Views Statistics#1 High School To College Glow-Up – 92M Views
This transformation video captures the emotional shift from high school fashion to college-level style. With 92 million views, it resonates strongly with younger audiences entering adulthood. The content blends nostalgia with aspirational aesthetics, which drives repeat viewership. The creator effectively uses relatable storytelling to connect with Gen Z. This makes it a benchmark example of how personal transitions fuel viral engagement.

Style Glow-Up Video Views Statistics#2 2018 Vs 2025 Transformation – 87M Views
This video highlights a seven-year personal transformation journey. Garnering 87 million views, it appeals to viewers fascinated by long-term growth. The timeline contrast creates curiosity, drawing audiences to see the evolution. The creator leverages trending hashtags like #styletransformation for discovery. Its high performance shows that extended before-and-after narratives perform exceptionally well.
Style Glow-Up Video Views Statistics#3 From Nerdy To Trendy – 82M Views
With 82 million views, this glow-up emphasizes fashion as a confidence booster. The “nerdy” starting point makes the transformation relatable to a wide audience. The creator uses humor and clever editing to heighten engagement. Audiences connect with the theme of reinvention and social acceptance. The video demonstrates how playful yet aspirational storytelling drives mass appeal.
Style Glow-Up Video Views Statistics#4 Makeup-Free To Full Glam – 78M Views
This beauty-focused video has reached 78 million views. It showcases how makeup artistry can completely transform a person’s appearance. The contrast between bare skin and glamorous looks intrigues audiences. Strategic use of trending sounds amplified its reach. It reflects the enduring popularity of makeup-related glow-ups in TikTok culture.
Style Glow-Up Video Views Statistics#5 My Fitness Glow-Up Journey – 75M Views
This fitness-based glow-up collected 75 million views. It chronicles a physical health transformation, inspiring viewers to pursue their own goals. The creator incorporates progress photos and motivational captions. Fitness-related glow-ups attract audiences seeking motivation and proof of dedication. This video’s success highlights the strong crossover between wellness and fashion glow-ups.
Style Glow-Up Video Views Statistics#6 Glow-Up After Lockdown – 71M Views
The post-pandemic glow-up theme earned 71 million views. It resonates with people who reinvented themselves after lockdown restrictions. The creator framed the narrative as a comeback story, increasing relatability. Fashion choices reflected new confidence and freedom. The video demonstrates how shared cultural experiences enhance engagement.
Style Glow-Up Video Views Statistics#7 Hair Transformation 2019–2025 – 69M Views
This hairstyle-focused glow-up achieved 69 million views. Hair has long been a central element of personal style evolution. By documenting years of changes, the creator created anticipation for the final reveal. The use of fast-paced editing kept viewers hooked. This stat proves that hair transformations alone can carry viral momentum.

Style Glow-Up Video Views Statistics#8 From Casual To Classy – 65M Views
This men’s fashion glow-up reached 65 million views. It highlights the transition from laid-back clothing to sharp, professional outfits. Male-focused glow-ups are less common, making this stand out. The content encourages men to explore style upgrades. Its popularity shows growing interest in men’s fashion narratives.
Style Glow-Up Video Views Statistics#9 Couple Glow-Up Challenge – 63M Views
The couple’s transformation gathered 63 million views. Viewers enjoy seeing relationship-based glow-ups because they double the relatability factor. Coordinated outfits and joint storytelling made this clip engaging. The shared transformation symbolizes partnership and mutual growth. This proves that collaborative glow-ups expand audience appeal.
Style Glow-Up Video Views Statistics#10 School Photos Vs Now – 61M Views
With 61 million views, this glow-up relies heavily on nostalgia. Old school photos contrasted with present style attract wide attention. The creator taps into universal curiosity about “how people change over time.” Simple editing makes it authentic yet engaging. Nostalgic elements continue to be a winning formula in glow-up content.
Style Glow-Up Video Views Statistics#11 Budget Fashion Glow-Up – 59M Views
This thrifty glow-up gained 59 million views. It showcases how style upgrades don’t need to be expensive. The creator highlights thrifted fashion and creative combinations. Viewers appreciate relatable, affordable transformations. This proves budget-conscious glow-ups have mainstream appeal.

Style Glow-Up Video Views Statistics#12 From Grunge To Chic – 58M Views
This alternative style evolution hit 58 million views. The dramatic shift from grunge aesthetics to chic fashion intrigued viewers. The video captures the appeal of contrast-based storytelling. Audiences love witnessing complete style reversals. It confirms that bold changes are more likely to gain viral traction.
Style Glow-Up Video Views Statistics#13 Sibling Glow-Up Challenge – 55M Views
The sibling-focused glow-up video earned 55 million views. Family-centered content adds a wholesome dimension to style transformations. Shared humor and sibling rivalry enhance relatability. Audiences enjoy comparing personalities through fashion evolution. This stat emphasizes the power of family collaborations in glow-up trends.
Style Glow-Up Video Views Statistics#14 Office Look Glow-Up – 52M Views
This workplace transformation reached 52 million views. It demonstrates how professional attire boosts confidence and perception. The creator contrasts casual wear with polished business fashion. It resonates with audiences navigating career growth. This video shows glow-ups can also reflect lifestyle changes.
Style Glow-Up Video Views Statistics#15 90s Kid To Gen Z Glow-Up – 50M Views
This nostalgic glow-up gained 50 million views. It blends retro aesthetics with modern fashion. Viewers connect with the generational style crossover. The creator effectively uses music from both eras to enhance storytelling. Its success highlights the appeal of blending nostalgia with contemporary trends.
Style Glow-Up Video Views Statistics#16 Goth To Glam – 48M Views
This alternative glow-up video has 48 million views. The transformation from gothic fashion to glamorous style is striking. It appeals to audiences fascinated by dramatic shifts in identity. The creator leaned on strong visuals and bold fashion contrasts. The video’s reach underscores the viral appeal of extreme style changes.
Style Glow-Up Video Views Statistics#17 One Year Of Style Progress – 45M Views
This year-long glow-up video hit 45 million views. Documenting steady progress builds audience anticipation. It reflects the power of consistency in personal development. The creator’s narrative encourages viewers to celebrate small wins. Annual transformations hold strong storytelling potential.
Style Glow-Up Video Views Statistics#18 From No Style To Iconic – 42M Views
This self-deprecating glow-up earned 42 million views. The creator’s admission of having “no style” made the content relatable. The final reveal of iconic outfits added shock value. Humor and honesty drive strong audience connection. This proves authenticity fuels glow-up virality.
Style Glow-Up Video Views Statistics#19 High School Reunion Glow-Up – 40M Views
This reunion-based glow-up gathered 40 million views. It resonates with viewers curious about impressing old classmates. The creator framed the glow-up as a social victory. The storyline heightens anticipation for the reveal. This stat shows social settings amplify transformation appeal.

Style Glow-Up Video Views Statistics#20 Bestie Glow-Up Together – 38M Views
This best-friend collaboration reached 38 million views. The dual transformations made it fun and engaging. Viewers connect with friendship-based narratives. Coordinated fashion reveals doubled the visual impact. This video highlights how social bonds enhance glow-up storytelling.
A Personal Takeaway
After exploring these top 20 glow-up videos, I can honestly say it left me both inspired and entertained. Each stat isn’t just a measure of views—it’s proof that people love celebrating change, whether it’s through makeup, fitness, or simply stepping into new confidence. I caught myself smiling at the sibling and bestie glow-ups the most, because they remind me of moments with my own friends. To me, that’s the magic of this content—it makes you reflect on your own journey while cheering on someone else’s. And who knows, maybe one day I’ll finally share my own glow-up story too.
SOURCES
https://www.tiktok.com/discover/high-school-vs-college-glow-up
https://www.tiktok.com/discover/90-day-glow-up-before-and-after
https://www.tiktok.com/discover/glow-up-statistics
https://www.tiktok.com/discover/glow-up-series-girl-statistics
https://www.tiktok.com/discover/glow-up-at-college
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https://en.wikipedia.org/wiki/Cultural_impact_of_TikTok
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